A newborn’s skin has a natural protective coating of moisturizing oils that covers the outer layer of their skin. If you wash away that oil, you risk leaving their sensitive skin exposed to dryness, irritation, and rashes. JOHNSON’S Baby Soap is the ideal choice for caring for your baby’s gentle skin.
Made especially for newborns, containing 1/4th moisturizing baby lotion and Vitamin E to help conserve moisture and keep the baby’s skin smooth.
It aids in the retention of key protective layers, making it a baby-safe soap.
It has a thick creamy lather that gently cleanses and aids in the maintenance of healthy skin.
It’s simple to rinse!
It has Triple Baby Protection.
There are no parabens or SLS, and no alcohol is utilized.